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Europcar launches EV rental service in Birmingham

The Nissan LEAFs contribute to Europcar’s target of a 5% electric vehicle share of its fleet by 2020, and contribute to Birmingham City Council’s ambitions to reduce its carbon emissions by 60% by 2027, compared to 1990 levels.

Ken McCall, managing director of Europcar UK Group, said: “We believe this initiative will contribute to Birmingham City Council’s ambitious environmental goals. Europcar also supports Birmingham City Council’s Mobility Action Plan White Paper which promotes electric vehicles as a sustainable transport solution for the City, utilising the extensive charging infrastructure already put in place by the Council.”  

Councillor Sir Albert Bore, Leader of Birmingham City Council, added: “The Mobility Action Plan White Paper calls for partnership with the private sector to meet our emissions target and the innovative use of electric vehicles by Europcar for delivery and collection highlights the way businesses can examine their use of vehicles to identify green solutions. 

“I am impressed with the number of local Birmingham businesses who will be taking advantage of Europcar’s new electric vehicle rental service, in order to play their part in improving the City’s air quality and reducing emissions.” 

Alex Grant

Trained on Cardiff University’s renowned Postgraduate Diploma in Motor Magazine Journalism, Alex is an award-winning motoring journalist with ten years’ experience across B2B and consumer titles. A life-long car enthusiast with a fascination for new technology and future drivetrains, he joined Fleet World in April 2011, contributing across the magazine and website portfolio and editing the EV Fleet World Website.

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