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Renault starts assembly of Bolloré's Bluecar

Signed last September, the agreement sees Groupe Bolloré transfer over production of the model, previously only made in Italy, with plans for Renault to also make a possible three-seater version for the Bolloré Group’s car sharing schemes and to participate in a JV on car sharing under a new deal between the firms. In addition, Renault Twizys have now been added to the Bluecub all-electric car-share fleet covering the Bordeaux area and the Bluely fleet in Lyon as part of the agreement.

Renault is producing the Bluecar at its Dieppe plant in northern France using parts brought in by Bolloré. The model will be produced alongside the Clio Renaultsport 200 EDC and competition vehicles. A dedicated assembly shop has been set up within the plant to handle the work on Bluecar, and will eventually employ 30 people.

"Bluecar is a great additional business opportunity for the Dieppe plant, and we appreciate Bolloré's trust in Renault Groupe's capability to meet their exacting quality and response-time demands,” said Laurent Delannay, Renault Groupe, Dieppe director.

Natalie Middleton

Natalie has worked as a fleet journalist for 14 years, previously as assistant editor on the former Company Car magazine before joining Fleet World in 2006. Prior to this, she worked on a range of B2B titles, including Insurance Age and Insurance Day. Natalie works across the magazine portfolio and updates the company websites with daily news, interviews and road test content.

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