Electric vehicle charge point operator Believ has named Guy Bartlett as its new CEO. 

Guy Barlett, CEO at Believ

Bartlett brings a strong track record in the energy sector and joins from infrastructure and solutions provider SMS Plc, where he led the Energy Services division. Prior to this, he held various leadership roles at Deloitte, Smiths Engineering Group and Arthur D Little.

He assumes the position from interim CEO Perran Moon and will further the company’s work to provide publicly accessible EV charging for all drivers.

Believ was founded in 2019 as Liberty Charge and rebranded earlier this year to better reflect its proposition of being able to offer all charging speeds, including with its recently launched B2B proposition.

A joint venture between telecommunications company Liberty Global and Zouk Capital, Believ has already delivered more than 2.4 million kWh of charge, amounting to a saving of nearly 200,000 kg of CO2, in line with its mission of achieving ‘cleaner air for all’.

Jonathan Pearson, chair at Believ and Liberty Global’s MD, capital allocation and business control, said: “Guy’s proven abilities and passion for the energy sector will be key to accelerating the growth of the business as a charge point operator capable of delivering an end-to-end charge point service at scale and pace to address the Government’s ambition of installing 300,000 publicly accessible charge points by 2030.”

Massimo Resta from Zouk Capital added: “We are delighted to welcome Guy to Believ to lead its next phase of dynamic growth. With our shared mission of scaling accessible and reliable charging infrastructure, we are looking forward to continuing to work with the team at Believ to deliver on Zouk’s Charging Infrastructure Investment Fund’s central objective, of creating public EV charging networks for the UK’s EV drivers.”

As well as supporting dozens of local authorities in realising their residents’ EV charging needs, Believ also recently launched its new B2B proposition, with a strong emphasis on the reliability of the equipment installed, with the result that network reliability is averaging over 99% over the last six months.

Bartlett will formally take over the role from Perran Moon on 15 September 2023.