Fiat to provide fleet of new 500s for Onto electric car subscription service
Fiat has partnered with the Onto EV subscription service, adding 600 of its new electric 500s to the fleet.
Designed, engineered and manufactured at the home of Fiat in Turin, the new 500 is the first model in Fiat’s history to be fully electric and is currently the best-selling EV within its segment, according to the brand.
Onto customers will have access to both the hatchback and convertible versions, the latter marking the first cabriolet on Onto’s fleet. They’re priced at £519 per month and £599 per month respectively, which includes insurance, a 750-mile allowance per month, servicing and maintenance, and free public charging at over 12,500 points.
The vehicles for the Onto fleet have been specified in the Icon trim and with the larger 42kWh battery, delivering an official WLTP range of 199 miles; Fiat also offers a 24kWh variant.
As well as its electric powertrain, the 500’s focus on sustainability is also carried over the interior, including the recycled plastic used for the seats.
Rob Jolly, CEO and co-founder of Onto, said: “We’re thrilled to be partnering with Fiat who share our passion for improving electric vehicle adoption and choice for customers. This new 500 is a design icon that will also be the first convertible to join our expanding fleet and we’re sure it will be incredibly popular with our customers as we enter the summer. We look forward to welcoming even more people to the Onto community and giving them a hassle-free way to join the electric car revolution.”
Greg Taylor, Fiat and Abarth UK managing director, added that the partnership with Onto would open up the 500 to a new audience contemplating the switch to electric.
“Finding new routes to market such as the subscription environment underpins Fiat’s overall fleet strategy to provide customers with affordable and sustainable mobility,” he added. “Onto’s 6,000 plus subscribers will access the multi-award-winning new 500 and benefit from its market-leading driving range of up to 199 miles while simultaneously enjoying the iconic charm.”