Tesla marks major milestone in Europe

Tesla has reached the landmark of one million car deliveries in Europe, supporting its original mission to “accelerate the advent of sustainable transport”.

Tesla said its “exponential growth” was the result of its strong focus on ”making vehicles accessible to more customers through affordability and accessibility of charging”

The milestone was achieved some 14 years after the brand first started deliveries of its Roadster in Europe back in 2009 and ahead of the arrival of its updated Model 3 in January 2024.

Tesla said the achievement “highlights the company’s sustained efforts to advance the adoption of electric vehicles and contribute to Europe’s transition to sustainable energy”.

Its data, based on average lifetime emissions, indicates Tesla vehicles on the road today will save around 50 million tons of CO2e. For every car sold, it’s the same emissions produced by 50 round-trip flights between Barcelona and Los Angeles.

Tesla said its “exponential growth” was the result of its strong focus on making its “vehicles accessible to more customers through affordability and accessibility of charging”.

Its line-up in Europe now includes the Model 3 and Model Y – which saw major price cuts last year, making them more “accessible” but leaving leasing firms reeling. A heavily updated version of the Model 3 is now on sale ahead of deliveries from next year, introducing fresh styling, technology, extra range and more refinement.

The Model S and X are also available but in left-hand drive only, while the brand is now running remote test-drive hubs in various locations in Europe.

Tesla also continues work to significantly expand its Supercharger network across Europe – another key factor in its one million deliveries milestone. During the first three quarters of 2023, it went live with an average eight individual Superchargers every day in Europe.

It now operates over 1,000 stations and 13,000 individual Superchargers in the region with 99.95% uptime. In 12 of the brand’s main markets in Europe, over 85% of highway and primary road points are within 60 minutes of a Supercharger.

Tesla is also further opening up its charging network to drivers of other EVs, including its new V4 Superchargers.

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Natalie Middleton

Natalie has worked as a fleet journalist for over 20 years, previously as assistant editor on the former Company Car magazine before joining Fleet World in 2006. Prior to this, she worked on a range of B2B titles, including Insurance Age and Insurance Day. Natalie edits all the Fleet World websites and newsletters, and loves to hear about any latest industry news - or gossip.