The vehicles will be available to hire from 3 September under a franchise scheme being run by DriveNow, the joint car sharing venture of the BMW Group and Sixt SE, for transport operator Arriva.

Importantly, the all-electric fleet is also interconnected with public transport, with BMW saying that “The future-orientated business model stands for even more targeted orientation of individual mobility towards the needs of people in metropolitan regions.”

Dr Bernhard Blättel, head of BMW Group mobility services, added: “Here in Copenhagen we are now already witnessing mobility of the future. It is on-demand technology, interconnected, quiet and electric. We are pleased to be able to introduce the capabilities of the BMW i3 and our expertise in future-orientated mobility concepts here in the Danish capital.”

Regarding the collaboration with Arriva he added: “We are not rivals, but cooperate with the providers of public transport in order to further develop urban mobility in a customer-oriented and sustainable way.”

Nikolaj Wendelboe, CEO of Arriva Denmark, said: “We are proud and very happy to introduce this innovative solution to the city of Copenhagen together with our strong business partners. Furthermore, I am confident that DriveNow will prove as a unique opportunity for people to try out and enjoy the green means of transportation. This will contribute to a breakthrough for the electric cars.”