UK now top EV market in Europe, BloombergNEF reveals
- 19 June 2025
- 0
Global demand for plug-in vehicles is set for a record-breaking year, with the UK leading the way for EV adoption in Europe, according to BloombergNEF’s annual Electric Vehicle
Global demand for plug-in vehicles is set for a record-breaking year, with the UK leading the way for EV adoption in Europe, according to BloombergNEF’s annual Electric Vehicle
Global demand for plug-in vehicles is set for a record-breaking year, with the UK leading the way for EV adoption in Europe, according to BloombergNEF’s annual Electric Vehicle Outlook (EVO).

The newly published report for 2025 (see executive summary here) expects nearly 22 million battery electric and plug-in hybrid vehicle sales this year, up 25% from 2024, as the cost of lithium-ion batteries falls and production of more affordable EV models ramps up. China accounts for nearly two-thirds of those sales, followed by Europe at 17% and the US at 7%.
Furthermore, plug-in vehicles are set to account for one in four vehicles sold globally this year; major growth from just a few years ago when less than 5% of global vehicle sales were electric vehicles.
The EV fleet is expected to surpass the size of the ICE fleet in many countries over the coming decades. Norway is projected to reach this milestone in 2030, followed by China in 2033, California in 2037 and Germany in 2039.
Despite the global growth of EV sales, BNEF has reduced its long- and short-term passenger EV adoption outlook for the first time, largely due to the various policy changes in the US. The rollback of federal fuel-economy standards, the phase-out of the EV tax credit and the potential removal of California’s ability to set its own air quality standards, result in a notable decline in EV adoption in the US, impacting global adoption rates. While passenger EV sales in the US are still projected to rise – from 1.6 million in 2025 to 4.1 million in 2030 – the revised outlook falls short of previous BNEF projections, resulting in 14 million fewer cumulative EV sales over that period.
China extends its lead over Europe and the US as it is the only country where EVs are on average cheaper to buy than comparable ICE vehicles. The report also reveals that 69% of EVs sold globally in 2024 were manufactured in China, with Chinese automakers having a major presence in EV sales in emerging markets such as Thailand and Brazil.
These sales, paired with an evolving policy landscape in the US, has put adoption in some emerging markets, such as Thailand, higher than in the US.
Outside of China, the UK leads among major car markets and holds the top spot for EV adoption among large countries in Europe, ahead of Germany.
Drawing on BNEF’s team of sectoral and regional experts globally, the report presents two updated road transport scenarios. In the base case Economic Transition Scenario (ETS) – in which EV adoption is shaped by current techno-economic trends and with no new policy intervention – EVs reach 56% of global passenger vehicle sales by 2035 and 70% by 2040, down from 73% in the previous outlook. Despite rapid EV adoption, only 40% of the global passenger-vehicle fleet is electric by 2040 in the ETS, far below what is required to keep road transport emissions on track for the Net Zero Scenario.
The report finds that while battery demand for EVs is still growing, it is lower than in previous outlooks. BNEF’s battery demand outlook between 2025 and 2035 fell 8% compared to last year’s, equating to 3.4 terawatt-hours fewer batteries – a majority of which (2.8TWh) can be attributed to decreasing passenger EV sales in the US. This dynamic is leading to continued overcapacity, driving battery costs lower and intensifying market competition. In China, average utilisation of battery plants is now below 50%. Despite a near-term slowdown, the long-term growth for battery metals remains strong as EVs are adopted more quickly across all segments.
The cost of public EV charging also poses a challenge to widespread EV adoption. While the majority of EV drivers today are heavily reliant on home charging, which is typically 25% to 60% cheaper than petrol on a per-kilometre-driven basis, public EV charging costs remain high. Public fast charging prices have risen sharply since 2022, especially in the US and Europe, pushing costs per kilometre above gasoline in some cases. As a result, refuelling costs are expected to have a growing impact on EV adoption and price parity between EVs and ICE vehicles past the point of sale over time.
Aleksandra O’Donovan, head of electric vehicles at BNEF, said: “Despite significant leaps in EV adoption globally, stable and comprehensive policy still matters in advancing it further.
“Automakers that lose sight of the longer-term trend towards electrification – supported by falling battery prices and improving economics of EVs – risk being squeezed out of the major car markets.”
The executive summary of BloombergNEF’s annual Electric Vehicle Outlook (EVO) can be viewed here.